REVKEY BLOG

Welcome to the RevKey Blog. This is where our industry experts provide insights, tips, and best practices for digital marketing, online advertising, social media, and specifically Google Ads to help you boost sales, build loyalty, and unlock your business potential.

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Revkey Admin Revkey Admin

Audiences For Search Campaigns

Audiences in a search campaign are built upon your knowledge of the types of users (or consumers) you are targeting. They help guide the campaign by either setting standards or giving hints about where and who your ads are showing up for.

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Alissa Blocker Alissa Blocker

Advertising in a Soft Market

Discover the three reasons why you should continue to advertise even in a soft market. Don’t let a lull in sales make you question the effectiveness of marketing.

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Alissa Blocker Alissa Blocker

Keyword Match Types: How & When To Use Them

To have successful Google Ad Campaigns it’s important to know what kinds of keywords you should be using and how each match type can play a role in affecting the results of your campaign and overall marketing strategy.

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Alissa Blocker Alissa Blocker

Difference Between Small and Large Marketing Agencies

Choosing a marketing agency can be difficult for those just starting their outsourcing journey. When considering outsourcing your marketing to an agency, you might be hit with many different options ranging from large-scale corporations to small businesses. But how do you know which one is right for your business needs?

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Alissa Blocker Alissa Blocker

Quality Score Elements: Part 2 Ad Relevance

Discover Part 2 of the quality score elements in this three-part series. Ad relevance can be something that makes or breaks how likely users are to click on your ads and land on your website - learn how it’s measured, why it’s important, and how it can make a difference.

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Alissa Blocker Alissa Blocker

Quality Score Elements: Part 1 Landing Page Experience

Learn how Google defines a good quality ad running in a campaign using their “quality score”. Join us in this three-part series where we break down the quality score so you know just how to optimize your Google Ad campaigns.

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Alissa Blocker Alissa Blocker

Advantages of Using Google Ads

Interested in using Google Ads but not sure if they’re worth it? Take a closer look at some of the advantages of Google Ads and see how your business can benefit from utilizing this PPC platform.

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